Tuesday, July 21, 2009
After reading posts like this one at Editorial Ass about how at least 40% of books in most categories are pulped, is it really any wonder why it can be so damn easy to acquire review copies and/or arrange for book giveaways?
Always amazes me to read bloggers who talk about how they received books from publishers in such a way as if it were some sort of special favor, rather than overworked and (I suspect) underpaid publicists trying to get any sort of rise in sales, since the likelihood of around half the books printed for most authors will be pulped. Might as well try sending out one of those possibly doomed copies (which are pulped at the publisher's cost, not the bookstores') to blog review sites, since there's the chance that there might be increased sales of perhaps a couple hundred to a few thousand, right?
I'm not usually this cynical and I do appreciate the people I've come to know over the years that have to deal with this rather unforgiving (and sometimes asinine) business model, but when I read things like the link above...yeesh.